• 6 Blog Tips for Better SEO

    written by: Jason Bayless February 18, 2014

    A blog is an ideal way to keep your site supplied with fresh content, and it’s especially helpful for posting the kind of timely, trendy and useful content that both users and search engines are searching for. But chances are, your blog could be working harder and doing more to drive search engine traffic to […]

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  • Quick Fixes That Can Boost Your SEO Campaign

    written by: Jason Bayless January 14, 2014

    Have you read about those intense workouts that are popular because they produce great results in just 10 minutes a day? Granted, those 10 minutes are pain-filled, but effective if you keep up with them and exercise every day. If your search engine rankings also seem kind of stagnant and your SEO campaign is out […]

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  • Get the Maximum ROI from Your SEO Campaign

    written by: Jason Bayless December 09, 2013

    It doesn’t matter if your business is B2B, B2C, a large national corporation or a local business — you need to make your website work for you and bring leads. And one major way to do that is to ensure that you’re getting the most benefit from your SEO campaign. But what SEO tactics are […]

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  • Write Better Content for Your “About” Page for Better SEO

    written by: Jason Bayless December 06, 2013

    You’ve put a lot of work into the copy on certain pages of your website. As part of your SEO strategy, you’ve likely written blog posts based on the keywords you’re targeting and updated your pages for specific products and services. But have you given you “About Us” page as much thought as that other […]

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  • What You Need to Know About Local SEO

    written by: Jason Bayless December 05, 2013

    Are you using all the local SEO tactics you can? Most companies aren’t, even if they have brick and mortar locations. Why is Local SEO so important? Local SEO is your friend for several reasons: It reaches people when they are actively looking for what your business has to offer, unlike leaflets left on the […]

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  • SEO News: Stock Photos Don’t Impact Your Search Rankings

    written by: Jason Bayless July 02, 2013

    Good news for webmasters who rely on stock photography websites for their images: For the time being, the use of original images doesn’t give web pages any advantage with the search engines — and by the same token, stock images don’t hurt your search engine rankings. So said Matt Cutts, Google Search Engineer, Head of […]

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  • Creating Infographics for SEO? Avoid These Common Mistakes

    written by: Jason Bayless July 01, 2013

    Infographics have been embraced as a quick, easy way to get important or interesting information seen by as many people as possible, as quickly as possible, and in a way that encourages users to share them. And with recent algorithm changes that allow infographics to be scanned for keywords, they have become an even more […]

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  • What the New Facebook Hashtags Mean for SEO

    written by: Jason Bayless June 28, 2013

    Facebook recently introduced hashtags, which many users will use to join conversations about topics, hobbies, events, news stories, products and more. These hashtags just operate within Facebook, so it’s not like using hashtags in Google+, where the search engine can access that information. But even if Facebook’s hashtags don’t directly impact your SEO, they can […]

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  • The Latest Best Practices for On Page SEO

    written by: Jason Bayless June 27, 2013

    On page search engine optimization has been written about many times, by us as well as many other bloggers. (For example, we recently wrote about avoiding on-page SEO mistakes.) But with Google’s algorithms always on the move and ever evolving, it makes sense to check in with on page SEO every once in a while […]

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  • SEO Consultants and Content Marketers: Which to Choose?

    written by: Jason Bayless June 26, 2013

    Everybody knows that great content is important for boosting your website’s organic search rankings (and of course, for getting real people interested in your website). But it’s also common knowledge that there’s a pretty significant technical side to SEO that has to work alongside the content aspect. So which is more important – SEO or […]

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