• 20 Tips to Improve Your SEO Content Writing in 2016

    Written by: Jason Bayless | October 28, 2016

    Writing good content for SEO is a skill. Mastery of this skill takes some time and practice because it can be complex. With the constant updating of rules and search algorithm by Google, the quest for effective SEO can often leave you wondering what actually works to get your content to the top results while […]

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  • The 2016 Search Engine Landy Awards finalists

    Written by: Jason Bayless | October 26, 2016

    With almost 200 entries in the second annual Landy Awards, which Search Engine Land hosts, we saw a lot of incredible competition this year and efforts from across the globe. It is exciting to see the short list of finalists and recognize the excellent results. The creators of the Landy Awards first started it because […]

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  • 4 Tips for Aspiring Digital Nomads

    Written by: Jason Bayless | October 24, 2016

    There are many people who dream of pursuing a job that allows them to travel the world. With the Internet, it’s possible to live anywhere in the world and still make a living on the computer. It’s changed how the entire world works, so it makes sense that people don’t need to be stuck in […]

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  • Three Keys to Better Content

    Written by: Jason Bayless | October 21, 2016

    With the rise of digital media, we are bombarded everyday with insane amounts of information from our friends’ Facebook posts to political advertisements and product commercials. In a sea of information and opinions, how can your brand stand out? Many companies have made a shift to content marketing. What’s that? The Content Marketing Institute defines […]

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  • Seven Tips to Squeeze More Revenue from Google Shopping Ads

    Written by: Jason Bayless | October 19, 2016

    Google Shopping ads are in many ways similar to PPC ads. However, the difference is that they are typically targeted by product names and categories instead of keywords. One of the benefits of Google Shopping ads is that you do not have to worry about deciding on the keywords. Just let Google take care of […]

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  • 16 Key On-Page SEO Factors

    Written by: Jason Bayless | October 17, 2016

    Internet users turn to Google and other search engines to find the information they need to solve problems, shop and find entertainment. You want your web pages to appear at the top of search engine results to attract needed relevant traffic to make your website profitable and fun. Search engines use secret algorithms to predict […]

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  • On-Page SEO Tips And Tricks

    Written by: Jason Bayless | October 14, 2016

    Search engine optimization is basically a popularity contest. We always hear about the importance of links, but a big part of that popularity contest is how good your content looks. This aspect of the popularity contest is called on-page SEO, and it’s relevant to each and every individual page of your website. On-page SEO Optimization […]

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  • Major Google AdWords Changes Announced

    Written by: Jason Bayless | October 12, 2016

    Change is in the air at Google again. This time it has to do with the company’s popular AdWords platform. The Big G recently announced plans for major updates and new AdWords products for advertisers. As with all Google changes, the adjustments are meant to streamline things and provide a more cohesive experience for browsers […]

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  • 10 Ways Beacons Will Change SEO

    Written by: Jason Bayless | October 10, 2016

    Beacons, a device that you can put in your store that broadcasts text messages to those nearby smartphone users who have opted in, are going to dramatically impact Search Engine Optimization in the future. Search Engine Watch even believes that 2020 will be “The Year of the Beacon.” Businesses who adopt beacons early may end […]

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  • Google’s New Think With Google Tool

    Written by: Jason Bayless | October 07, 2016

    Think With Google is a service that provides extremely useful and timely information for businesses and marketers. Although it was released last year, many people are still unaware of it. It has the format of an online magazine, with several different sections highlighting trends in various areas related to business and consumer behavior. As you’d […]

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