Top 10 SEO Companies for
Contractors

SEO for Contractors: “Building” Your Online Presence

As a business owner who is used to creating physical results from a hard day’s work, the concept of online “building” might seem a little out of place. You’re likely asking yourself, “Do contractors need SEO?” The answer is a resounding yes. Search engine optimization, or SEO, is as crucial to your ongoing success as a level foundation is to a house. The content – blogs, articles, landing pages, and more – that you use to identify your contracting business has the power to convince customers, if done well. If SEO is ignored or improperly implemented, the opposite is true – no matter how strong your before-and-after photos may be, a customer in need of a contractor wants to know that you’re knowledgeable in your field as well as your work.

Climbing the Literal Ladder to Success

SEO doesn’t just help your potential customers find you – it helps third party companies that list local contractors for hire do so as well. SEO for contractors may also take unique formats, such as simply DIY-style blog articles that offer simple fixes for minor issues while encouraging contact for larger ones or discussing new building materials and how they help with cost savings and durability.

Your SEO for Contractors Toolkit

In addition to those before-and-after photos, your website should let potential customers know why you’re a better choice than your competitors and emphasize your commitment to quality. It should explain your services in easy-to-understand language, using the terms that people are likely to search when they need a provider like you. SEO helps by peppering your content with these words and phrases, as well as putting it into a format that is easy for search engines to find and understand.

Don’t wait to find out the hard way that your business is getting buried in search results. Rise to the top instead by getting a professional installation – of SEO!