That Company is a digital advertising firm that provides clients with the opportunity to move up in search engine rankings and get noticed by potential customers. The firm’s focus is on search engine optimization and digital marketing services. The firm offers a free SEO audit to any business that is looking to expand its reach. At That Company, customers come first.
History and Leadership Team
Headquartered in Leesburg, Florida, That Company is a privately held firm that was founded in 2006. Its founders include Ken Knorr, who functions as CEO, and Michael Knorr, Vice President of Marketing and Sales. The other members of the company’s leadership team include Ty Roden as Vice President of Operations and Jeffery Batchelder as SEO Director.
Awards and Achievements
That Company has earned several industry awards and honors. Some of its awards include an Addy Award for excellence in digital advertising and an honorable mention from the Florida Public Relations Association. The firm also earned the 2011 award for Florida Companies to Watch and the Communitas Award for leadership in the community. The company is a part of Inc. 500 Fastest-growing Companies in America listings.
Professional Services and Client-focused Solutions
The SEO services provided by That Company include developing sites with informative and engaging content. The staff conducts link building and integrates video and audio to keep visitors on clients’ websites for a longer amount of time. The firm also works to make websites responsively designed for optimal performance across all types of devices and platforms.
When a client needs a cost-effective marketing campaign, That Company is ready to help with pay-per-click management services. The firm handles PPC campaigns from the idea phase to the performance analysis phase. The company’s PPC campaigns begin with doing research to target the right audiences on the right search engines or social media networks. The staff analyzes how well the ads are performing and determines which ad placements are generating the best leads for clients.
That Company also handles reputation management. The firm can audit community and comment forums to make sure that clients are shown in a positive light. The staff also helps clients during crisis situations.